sirius thoughts

Read our latest thoughts on the trends in performance marketing and advanced tips on campaign management and optimization

Tips for Product Photography

If you are an ecommerce business owner, you know how important it is to have great product photos. A picture speaks a thousand words, and in the world of online shopping, it is the only way for your customers to see and evaluate your products before making a purchase. Therefore, it's essential to have high-quality, visually appealing, and engaging product photos that showcase your products in the best possible way. In this article, we will discuss the top 10 tips for product photography that will help you take your product photos to the next level.

How To Save Time And Minimize Errors During Heavy Promo Periods Using Ad Customizers

Anyone working with e-commerce clients is aware of the frequent promotions and product launches that occur throughout the year. These events often require campaign managers to update the ad copy multiple times a week. Ad customizers can be a good solution to save time and prevent errors.

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Friday, December 30, 2022

The Ultimate Guide To Product Feed Optimization In Google Merchant Center

When it comes to shopping, Google Ads campaign managers have fewer optimization levers compared to other campaign types. Shopping feed optimization provides the biggest opportunity to improve your campaigns and display your products in front of the right audience.